Don't Expect The New Toyota Supra To Be "A Cheap Car"

From the sounds of it, Toyota's new sports car won't be a bargain, but we probably shouldn't be surprised

18 Apr 2018

With the next Toyota Supra not arriving in production form until early 2019, we’re left guessing how exactly it’ll shape up for a little while longer. We know it’ll have BMW-sourced engines and that a manual gearbox is unlikely, but how about price?

In an interview with Dutch publication AutoRai, Toyota’s European R&D vice president Gerald Killmann had the following to say (kindly translated by Google): “It will not be a cheap car. There will be a clear difference between the GT86 and Supra. The GT86 remains the affordable sports car, the Supra becomes the performance model.” He wouldn’t confirm or deny if production will be limited, meanwhile.

‘Not cheap’ could be read in a number of ways, but we certainly can’t expect this to be a performance bargain with a hot hatch-like price. But that shouldn’t be a surprise - the last Supra (pictured above) was a pricey so-and-so too. Even when Toyota slashed the price of the twin-turbo version of the MkIV in 1997, it was still being flogged for $39,900 - the equivalent of $65,000 in today’s money. And its most expensive, it was over $80,000, adjusted for inflation.

As for our best guess, we can see the pricing for the new Supra - previewed by a ‘Racing Concept‘ at the Geneva show last month - ending up being quite similar to the Z4 it’ll share a platform and engines with.

Until there’s confirmation though, you might as well get speculating in the comments…

Source: AutoRai via Jalopnik

Growing up on a diet of World Rally Championship highlights and lengthy Gran Turismo 2 sessions, a life in cars was as good as inevitable for Matt.

Comments

Damn, first automatic, and now too expensive for the average person to buy? Where are all the 12 year olds at?

Right? Toyota better be careful or there’s going to be a whole group of 12yr olds who won’t buy one used in 20 years!

honestly the new supra is overhyped, legit lost interest in it tbh

I wouldn’t lose interest in a car that hasn’t been revealed yet…

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thats what the gt86 is for

why the hell did you expect an RS5/M4/911 rival to be that cheap?

The 86 COSTS $30k with base version. What did you honestly expect? If the Supra was $10k more expensive twenty years ago, it surely won’t even be under $55k.

Let’s be honest. These days, what new car is “cheap”?

Mitsubishi Mirage

GOOD NEWWS

There are cheap new cars, at least here in Europe

Toy cars

Lada

The Supra was never a “cheap car”, it’s just that it became hype later on in its life, when it got cheaper. Nowadays stock Mk4s are insanely expensive. It might be expensive for a Toyota, but for a performance GT car it’ll be pretty well priced.

I agree

It wasn’t “cheap” in terms of price but it was cheap in terms of performance/dollar. Stock Mk4s were only sllightly slower and less powerful than say the 355 of the time and on part with 911s and such. Add the tuning potential and it was basically a bargain.
These days the performance car market is quite large and diverse. You can get a V8 muscle car or a performance sedan for under 40k.

I see a boost in GT86 sales in the near future.

The GT86 will get more power, so maybe the 86 sales will be stronger in the future

In b4 this comes out in the next NFS and all the 12 year olds wrap it in chrome gold.

And one week after it’s out all ricer kit makers will have a widebody available, that will 100% surely improve this. On the rice scale, as usual.

Hope they still over engineered it

Shares a platform with BMW, you can bet your ass on it.

It’s predecessor wasn’t cheap to begin with so what would you expect with this one?

It better be at least 35% cheaper than the 8 series/Z. Because the BMWs looks (IMO) 120004939303 TIMES BETTER. ( Also it will have a nicer interior and better after- sales service).