Forget Game Of Thrones: The Grand Tour Is Now The Most Illegally Downloaded Show Ever
Whatever the actual figure Amazon paid to put together the first series of The Grand Tour, it’s almost certainly huge. With that in mind, the company is no doubt rather keen to get a good return on its investment in the form of people coughing up the £79 annual charge for Amazon Prime membership.
Predictably though, online piracy is making a sizeable dent in Amazon’s ROT, and perhaps an even bigger one than anticipated.
According to figures obtained from analytics firm MUSO by Mail Online, Amazon lost a potential £3.2 million in revenue in the UK alone, just for the first episode. MUSO reckons the first episode was pirated 7.9 million times, while the second one clocked 6.4 million illegal downloads/streams.
Chris Elkins, chief commercial officer of MUSO, told Mail Online: “It is the most illegally downloaded programme ever…It has overtaken every big show, including Game Of Thrones, for the totals across different platforms.” Cripes.
What we can’t know is how these colossal figures shape up to the legitimate viewing figures. Amazon Prime does not reveal audience figures as a rule, and isn’t breaking that rule for TGT.
It did reveal however that Clarkson, Hammond and May’s new car show had the highest viewing figures for a debut show on the platform, beating previous record holder The Man In The High Castle.
Growing up on a diet of World Rally Championship highlights and lengthy Gran Turismo 2 sessions, a life in cars was as good as inevitable for Matt.
Comments
Like everyone said, they should release it on the same date worldwide.
I have no problem paying at all for content, I’m a happy Spotify user, have used Netflix for a long time and buy my games on steam (over 450 now).
But for ** sake, make it available for everyone then, there is no excuse in 2016 to make a service unavailable worldwide. Yet it still happens, not just Grand Tour & Amazon Prime, but also Google for example, eg. Android Auto, or Niantic with Pokemon…
Everyone defending region locked content is part of the problem, seriously ** you! :)
This was never a surprise. This is what happens when a show with this huge of a following is on a platform that’s limited to 6 f**king countries. 6.
To the people complaining about this being stealing, you know this was inevitable when it’s unavailable to them. Wrong or not, nothing can be done about the pirating, but something CAN be done about the garbage regional limits, and I expect these ridiculous numbers would fall drastically by then.
Being released worldwide towards the end of Dec I believe?
My reason for torrenting: its not available in my country. But trust me, when it does I am going to buy it because I genuinely support the show.
Why is he ginger?
The most pirated show . . . in the world
What about the people in countries without Amazon Prime. They should have guessed that people were going to pirate it.
Towards the end of December its released worldwide I believe. (Could be wrong)
Bad news is you lose some money.
Good news is your show is so famous,so popular that people would illegally download it just to watch it.
Good job Clarkson and co.
Good job indeed.
What do they expect when it’s only available in certain countries but advertised in every country
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I live in Canada. I have Some weird Canadian form of Amazon Prime.
Still waiting to see if i can actually watch it once released.
This sucks…..