It’s Official: Most People Buy Cars In Stupidly Boring Colours
Variety - they say - is the spice of life. But try telling that to buyers of new cars in the UK. According to data released by the Society of Motor Manufacturers and Traders (SMMT) for UK car registrations in 2015, white remained the most popular colour choice for the third year running, this time with a 21.4 per cent market share and an increase of 2.2 per cent compared to 2014.
To make matters worse, the next most popular colours were just as boring - black is in at number two with a 19.4 per cent share, and grey placed third with 15.6 per cent. Combine the lot, and you get 56.4 per cent. Chuck in silver, another dull choice, and you get 67.6 per cent. So, this means the majority of new car buyers go for really boring colours.
The reason is unclear. Perhaps it’s a lack of imagination, something to do with the fact more interesting shades are paid options or maybe it’s concerns about resale value, but whatever the cause it’s frustrating. Particularly when paint technology is so good these days, giving you a wide range of weird and wonderful colours and finishes to choose from.
It’s not all bad news, though. More interesting colours are continuing to rise in popularity. Orange - for instance - only made up 0.7 per cent of cars registered last year, but it’s experienced a 25.7 per cent increase in popularity.
Hopefully this trend will continue, and break up the sea of white, black and grey…
Growing up on a diet of World Rally Championship highlights and lengthy Gran Turismo 2 sessions, a life in cars was as good as inevitable for Matt.
Comments
Yeah Green part of the 1% club if I lived in Britain
Glad I can be an outlier with my pony
Everyone has different tastes but I wouldn’t dare paint the Mustang bright green like this. Or any other muscle car.
YELLOW!
It’s easier for car manufacturers to use common colors such as white, black, and grey so they have more of them in the warehouse for people looking to hop right into a new car right away, that’s why for example, most BMW’s on the road here in New York are the 328xi in white.
but white just looks so gooood
Better to have a boring colour than a unique one but regretting the decision in the future which may result into spending tons of money repainting a car…
I think you get use to your car whatever colour it is
it coasts the same thing no matter what color you have , it only coast more if you go a 3 layer special paint… but even than it only coasts you 5-15% more depending what car part it is ;)
In india 97%people buy either silver or white as dust and scratches are less pronounced on this colors. What a load of crap!
white is boring?? I love white cars.
Silver is the worst … And plain gloss red makes me cringe
I want my cars like I want my drugs. White.