Volvo Trucks Just Broke The Record For The World's Largest Unboxing

To facilitate an unboxing of unprecedented scale, Volvo Trucks stuffed its VNL vehicle inside a giant cardboard container
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The new Volvo VNL - with its cutting edge design and 7.5 per cent improvement in fuel economy - is no ordinary truck. As such, it deserves much more than an ordinary debut.

With that in mind, Volvo Trucks stuffed a 72-foot VNL inside a giant cardboard display box, and invited along three-year-old truck enthusiast Joel Jovine to do the unboxing.

Volvo Trucks Just Broke The Record For The World's Largest Unboxing

In the process, Volvo Trucks broke the Guinness World Record for the ‘largest object unboxed’. For the technically inclined, there are certain rules in place for such a record to officially stand. For starters, the box has to completely encapsulate the vehicle - in this case the VNL - and then needs to be opened manually, using no tools. The VNL has to be removed from the box without destroying it in the process. The box also has to be made of normal box materials - cardboard and cellophane - but internal reinforcement is permitted as long as it doesn’t take away from the experience of the unboxing.

I think it’s safe to say that we expect this record to remain unbeaten for quite some time…

Disclosure: this post is sponsored by Volvo Trucks.

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Comments

Zubayer Rezoan

I wanna see the delivery truck.

07/11/2017 - 13:33 |
73 | 2

Unbox Therapys wet dream

07/11/2017 - 14:24 |
48 | 2

box delivered first, and then they back the truck into it lolol

07/12/2017 - 04:58 |
1 | 0
Chewbacca_buddy (McLaren squad)(VW GTI Clubsport)(McLaren 60

Here is the vehicle to bring the truck to it’s destination

07/11/2017 - 13:46 |
42 | 1

Nah, it was towed by a tank. But the tank is a Volvo!

Volvos all the way down :D

07/11/2017 - 15:55 |
6 | 0

ITS* destination, not IT’S destination.

07/12/2017 - 08:15 |
0 | 0
Chewbacca_buddy (McLaren squad)(VW GTI Clubsport)(McLaren 60

Only typical of volvo to have a V60 in the background XD

07/11/2017 - 13:49 |
2 | 0
Anonymous

They must send it to Unbox Therapy

07/11/2017 - 13:51 |
7 | 4
Anonymous

In reply to by Anonymous (not verified)

Yea lol. xD

07/11/2017 - 13:54 |
1 | 1
DL🏁

Santa must have hated the idea

07/11/2017 - 14:03 |
11 | 0
Axolol

Man i love the unique way Volvo Trucks advertising their products

07/11/2017 - 14:31 |
12 | 0
(what's left of) Sir GT-R

In reply to by Axolol

Hi

07/11/2017 - 18:20 |
2 | 1
David 27

In reply to by Axolol

I love it too! They’re the best in the truck advertising buisness lol

07/11/2017 - 20:59 |
3 | 0
Petrol head Anthony

TONKIN REPLICAS FULL SIZED VOLVO TRUCK

07/11/2017 - 14:35 |
1 | 0
Anonymous

Take THAT Unbox Theropy! You have been beat

07/11/2017 - 15:23 |
1 | 0
Anonymous

Choking hazard:

Umm, the truck will swallow the child.

07/11/2017 - 15:57 |
21 | 0
Anonymous

does he live in it cause he looked comfy in there

07/11/2017 - 16:29 |
1 | 0