The Maserati Medici Concepts by Giorgetto Giugiaro

First thing: Play this song, it will go well with the lecture.

1974 Maserati Medici I

The Maserati Medici I, which went on public display for the first time at the 1974 Turin Motor Show, was a car that immediately got heads turning due to its design features. It took the wedged shape so fashionable at the time and evolved it into a four-door saloon design, with glass roof and characteristics never previously seen in the marque’s cars.
Based on mechanics and chassis of the Maserati V8 5 litre, is undoubtedly a sporty limousine, but without sacrifying interior comfort.
The philosophy of this project is summarized in the name, tribute to the Florentine family, Medici, who knew how to win notoriety, prestige, ability in business, the taste of beauty and love for culture and the arts.

1976 Maserati Medici II

At the Paris Motor Show of 1976, Italdesign presented the Medici II, evolution of the Medici I exhibited 2 years earlier in Turin. Giugiaro, dissatisfied with the first version’s overly slanted front end, that threw the side way off balance, he reproportioned the car.

The interior was completeley restyled: in the back of the two backwards-facing seats disappeared and two actual chairs separated by a wide arm-rest subsituted the rear “sofa”. Two cabinets containig typical limousine accessories (bar, refrigerator, desk, file holder) find lodging behind the front seatback. The car is equipped with a television and radiophone, at that time both truly “futurable” for an automobile.

Of course, what would it be a vintage car article without black and white photos of it? We’ve a photo blueprint for the Medici I, interiors of both cars and photos from the auto shows where they were presented at.

After a large number of stylistic changes and the development of new mechanics, the Maserati Medici’s II design was actually the foundation for the third generation of the Maserati Quattroporte.

The Maserati Medici II is currently in the Louwman Museum in The Hague / Netherlands.

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